Sales, Marketing & CX

SoundHound & ACG Partner on Agentic AI for Telecom CX

Partnership Will Accelerate Adoption of AI-Powered Customer and Employee Experiences Across the Telecom Sector

SoundHound AI, Inc. (Nasdaq: SOUN), a global leader in voice and conversational AI, today announced a strategic partnership with Associated Carrier Group (ACG), a member-driven organization representing Tier 2 and Tier 3 mobile network operators and resellers. The partnership comes as the telecommunications industry moves to fully embrace AI transformation, with SoundHound AI enabling the adoption of its next-generation AI-powered platform for customer service and employee experience.

Through this partnership, SoundHound becomes the first-and-only provider of an agentic AI platform available to ACG members, bringing its platform to help operators modernize customer support and employee experience delivering faster, more seamless service experiences.

ACG members operate in highly competitive and cost-sensitive markets, where customer service is a critical differentiator — but also a major operational burden. Long hold times, high call volumes, and complex service requests continue to strain support teams. With SoundHound’s agentic AI platform, operators can introduce intelligent AI agents that resolve customer needs quickly and naturally, across any channel, reducing friction while improving satisfaction of both customers and employees.

By automating routine and repetitive inquiries, operators can significantly reduce call volumes and free up human agents to focus on higher-value or sensitive interactions.

Customer service is one of the biggest opportunities large telcos have when it comes to AI transformation,” said Patrick Caustrita, AVP of Enterprise Sales at SoundHound AI.  “Through our partnership with ACG, we’re enabling carriers to deploy AI agents that don’t just answer questions — they resolve issues end-to-end. That means faster resolutions, lower operational costs, and a dramatically better experience for subscribers.”

ACG is committed to helping our members deliver better service while operating more efficiently,” said Russ Lipinski, President at Associated Carrier Group. “SoundHound’s agentic AI platform brings a new level of intelligence to customer interactions. This partnership gives our members access to AI that can handle real customer needs — reducing pressure on support teams while improving the overall subscriber experience.

Next-Generation Agentic AI for the Telecommunications Industry

SoundHound’s agentic AI platform enables telco providers to handle complex, multi-step customer interactions through coordinated AI agents. These agents can understand customer intent, retrieve information, execute transactions, and resolve problems across voice and digital channels without the need for human intervention.

Unlike traditional chatbots or IVR systems, the agentic platform uses Agentic+, which is a flexible approach that combines generative AI, multi-agent orchestration, deterministic workflows, and human-in-the-loop capabilities to determine the best path to resolution for every interaction.

With best-in-class automatic speech recognition (ASR), customers can simply speak naturally — making it easier to resolve issues in the moment, without navigating rigid menus or repeating information.

Designed with a deep understanding of telecom and carrier operations, SoundHound’s agentic AI platform enables operators to quickly deploy AI that delivers immediate value — improving first-call resolution, reducing average handle time, and creating a more intuitive customer experience.

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