Prodapt, an AI-at-core global technology leader, today announced the launch of BOLDEST, a new entity designed to help brands navigate the complex, data-rich, AI-infused landscape of modern digital experiences. Operating at the intersection of art and science, BOLDEST blends AI and human ingenuity to create path-breaking solutions that deliver tangible business outcomes.
Over the past fifteen years, two forces have shaped digital-transformation agencies: creative design (art) and technology (science). Teams needed surface specialisms to craft engaging, channel-specific experiences, while delivering them on secure, scalable platforms. As art and science advanced in tandem, enterprises widely adopted human-centric, purpose-built design and technologies such as content management systems, e-commerce, order management, mobile apps, customer data platforms, and supplier relationship management systems—in short, systems of engagement and systems of record.
“Radical business-process change and AI have created a vortex of transformation—each accelerating the other. We see a clear opportunity to build new solutions for this market discontinuity, and that is what BOLDEST will do,” said Manish Vyas, CEO & Managing Director, Prodapt. “Partnering with Dilip Keshu—who built an iconic, award-winning agency serving more than 500 brands—gives me great confidence that we are on solid footing. The launch of BOLDEST marks a strategic expansion for Prodapt as we create beachheads in new end markets.”
“Business-process change, generative, descriptive, and predictive AI, creative design, and secure, scalable technology will underpin the future of commerce and brand experience,” said Dilip Keshu, veteran entrepreneur and agency founder, who will head BOLDEST. “Evolutionary improvements will be augmented by revolutionary experimentation to unlock competitive dominance. We aim to be at the forefront of the changes that follow.”
The new entity’s offerings include:
- Advisory Services: Strategic road-mapping, business cases, and technology blueprints.
- Agentic Brand Engagement: AI-powered solutions for omnichannel orchestration, live commerce, and brand amplification.
- Bold Experiences: Channel/surface creative design and development, grounded in AI, for customer, workforce, and supplier experiences.
