Author : Adrian Coupland

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Adrian Coupland has over 25 years of experience in sales and marketing in the insurance industry. He held multiple positions at SSP Limited over his 17-year tenure. His most recent role was as Customer and Marketing Director. With his background advising the insurance sector on the value of adopting data analytics, AI-driven rating capabilities, and telematics strategies, he has led insurers and brokers to operate more efficiently.