The company’s expansion into the ERCOT market strengthens support for energy partners and C&I customers in the US
Smartest Energy US, part of a global energy company empowering businesses and partners to navigate the energy transition, has expanded into Texas, marking a significant step in the company’s nationwide growth and strengthening support for partners across one of the country’s most dynamic energy markets.
Expansion into ERCOT builds on Smartest Energy’s presence in NYISO, PJM and ISO-NE and extends delivery of reliable and flexible retail energy solutions to Corporate and Industrial (C&I) customers through a deep network of energy partners and consultancies.
A newly established satellite office in Houston provides a base for the company’s growing team of market specialists, ensuring that the high quality service developed in the North East is replicated in Texas, but critically with locally recruited expertise and on-the-ground market insight.
Andy Cormie, CEO of SmartestEnergy US, said, “Texas represents an important milestone in our long-term US growth strategy. As one of the country’s largest and most competitive energy markets, it provides a significant opportunity to support more partners and businesses with the products, insights and service they need to navigate an evolving energy landscape. We’ve just been voted Supplier of the Year for the quality of service our team offer, and I couldn’t be more excited to bring that to Texas, as we look to build exceptional relationships and develop our industry leading talent.”
The company will offer a full suite of complex products for C&I businesses, backed by a Fortune 500 parent company, the Marubeni Corporation of Japan, and a leading wholesale trading desk.
Rob Simons, ERCOT Energy Trader at Smartest Energy US, said, “Establishing our wholesale trading presence in ERCOT has been a critical milestone in enabling our entry into the Texas retail market.” Rob added, “Engaging with counterparties and actively trading in the market has created a strong foundation for scaling our retail business and delivering bespoke energy solutions to C&I customers.”
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